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Best Digital Marketing Institute In Kolkata
Learn at the Best AI Powered Digital Marketing Institute in Kolkata & Achieve Globally Accredited Certifications
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- 100% Practical Course
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Ensuring high-quality standards in education and training.
Recognized under the Multilateral Recognition Arrangement for global credibility.
Proudly certified under the Government of India’s MSME initiative.
Explore the Key Benefits of Our Leading Digital Marketing Program in Kolkata
Duration
6 Months
Payment Method
Easy EMI Options
Course Level
Expert
Placement
100% Assistance
Paid Internship
3 Month
What You Will Learn In Our AI-Powered Digital Marketing Course
Our AI-powered digital marketing course is designed to equip you with industry-relevant skills, covering everything from SEO and content marketing to Google Ads and AI-driven analytics. You’ll gain practical expertise through real-world projects, ensuring you’re ready to excel in the digital space. Whether it’s lead generation, website planning, or social media marketing, our structured program blends cutting-edge technology with core marketing strategies to prepare you for success.
| What is Marketing? |
| What is Digital Marketing |
| Difference between Online marketing Vs Offline Marketing |
| Role of a Digital marketer |
| Different Verticals of Digital marketing |
| Why digital marketing is important |
| Digital Marketing Strategy Planning |
| How To Do Competitor Analysis ? |
| When A business needs A Digital Marketing Agency |
| What is SEO. |
| Types of SEO. |
| White Hat , Black Hat & Grey hat SEO. |
| On Page & off Page SEO. |
| Link, Content & Technical. |
| What is search engine. |
| How Search Engines Work. |
| What is Meta Data. |
| Types of Metadata. |
| What is Meta Title. |
| How to Write & Optimize Meta Titles. |
| What is Meta Description. |
| How to Write & Optimize Meta Descriptions. |
| What is Keyword. |
| Types of Keyword. |
| How to do keyword research. |
| Understand the concept and importance of H tags in SEO. |
| Types of Heading Tags (H1, H2, etc.). |
| Page Speed Analysis. |
| What is Crawling & Indexing. |
| What is Anchor Tags. |
| What is Alt text. |
| What is Sitemap? How To Generate. |
| What is Robots.txt. |
| What is Internal Linking. |
| Mobile Responsive. |
| What is a Favicon. |
| What is Canonicalization. |
| What is Local SEO |
| Why is local SEO important |
| How does local SEO work? |
| Map pack results |
| Local SEO ranking factors |
| How to set up Google Business Profile |
| How to optimize google business profile |
| How to use AI in Local SEO |
| Best Practice of google business profile |
| What is Social Media |
| Social Media Markeng |
| How it is Different from Other Channels |
| Popular Social Media Plaorms |
| Facebook Markeng |
| Twitter Marketing |
| Importance of Facebook Markeng |
| Understanding Facebook Markeng |
| Facebook Business Page |
| Facebook Insights |
| Conversion Tracking of Facebook Ads |
| Facebook Pixels |
| How to check competitors social media ads |
| Meta Business Manager set up |
| Facebook creator studio |
| Instagram hashtag research |
| Facebook lead ads |
| Hyperlocal Targeting Facebook Ads |
| Facebook Lookalike audience |
| How To Target Your Competitors' Customers With Facebook Ads! |
| The ULTIMATE Facebook Custom Audience Tutorial |
| How To RETARGET WEBSITE VISITORS With Facebook Ads |
| Facebook frequency cap |
| Facebook Messenger ads |
| Facebook Engagements Ads for Whats App, Instagram and Messenger |
| ABO vs CBO |
| What is Instagram SEO and How To Do It. the complete checklist |
| How to write instagram bio |
| how to create content calendar for instagram |
| How to grow instagram followers organically |
| What is Youtube marketing? |
| What is SEO in youtube |
| how to optimize a youtube channel - step by step guide |
| Important settings of youtube |
| How to find youtube content ideas and hashtags |
| How to rank youtube videos in top position |
| Instagram Best Practice |
| Whats App Ad Creation |
| What is Content Writing? |
| What is SEO Content Writing? |
| What is Content Marketing? |
| Difference between Content Writing and Content Marketing? |
| Importance of Content in SEO? |
| What Is Content Optimization? |
| AI or Humanise content ? Which one google accept and why? |
| How To Optimize Content |
| Tools to use content writing? |
| Introduction of graphic design |
| How to use AI in graphic Design |
| Logo Design |
| Website banner and blog banner image design |
| Youtube thumbnail design |
| Create social media posts |
| Design infographics |
| Learn how to mkae videos/shorts for youtube |
| What is GA4 |
| What is GSC |
| What is difference between GA4 & GSC |
| Ovrview of GA4 |
| Overview GSC |
| Complete Training of GA4 |
| Complete Training of GSC |
| Introduction to AI in Digital Marketing |
| AI in SEO (Search Engine Optimization) |
| AI in Google Ads |
| AI in Graphic Design |
| AI in Lead Generation |
| AI in Social Media Marketing |
| Training on AI Tools for Digital Marketing |
| Future Trends and Innovations in AI for Digital Marketing |
| Practical Applications |
| What is a Website |
| What is the difference between webpage, website, web server |
| Types of websites |
| Understand Domain and Hosting with Example |
| How to buy domain and hosting |
| Types of CMS |
| Basic HTML Tags You Need to Know for SEO |
| Elements of Front-end and Back-End |
| Important SEO Friendly WordPress Themes |
| Important WordPress Plugins For SEO |
| WordPress dash board overview |
| What is plugin and how install plugins |
| Introduction to Website Security |
| Common security threats and vulnerabilities |
| How To Prevent These Threats |
| Website Design Principles |
| How To Make Responsive Design In WordPress |
| Advance keyword research techniques |
| How to optimize h tags |
| Best Practice of Meta Title |
| Best Practice of Meta Description |
| Img SEO |
| How to ptimize page speed |
| Tricks & Tips To Index Your Pages on Google Fast |
| What is Broken Links? And How To Find that? |
| Schema Markup |
| Start A/B Testing |
| Content Analysis Techniques |
| Competitor backlink Analysis |
| Backlink Buildings |
| Understand User Experience and Behavior |
| Deep Knowledge on All SEO Algorithms |
| How to USE AI in SEO |
| SWOT Analysis of Website |
| 301 Redirects |
| 404 Error |
| Generative AI |
| What is Google Ads |
| Keyword Match Type |
| What is Ad Rank? |
| Tips for Improving Ad Position |
| What is Bidding? |
| Types of Bidding |
| What is Click-Through Rate? |
| How to Calculate Click-Through Rate |
| What is Conversion Rate? |
| How to set Conversion Tracking |
| What is Display Network? |
| What is Extension? |
| Benefits of using extension in Google ads |
| Types of Google Ads Extensions |
| What is Quality Score? |
| How to improve Quality Score? |
| Best practice of optimizing Google Ads Headlines & Description |
| History of Google Search Ads |
| What is RSA Ads |
| How to Optimize RSA Ads |
| Types of Google Ads Campaigns |
| What is remarketing? And How to do that? |
| Overview of Google Ads panel |
| Set up Google Ad A/c |
| best practice of search campaign creation and optimization |
| best practice of lead campaign creation and optimization |
| best practice of video campaign creation and optimization |
| best practice of app campaign creation and optimization |
| How to USE AI in Google Ads |
| Google Ads Keyword Research techniques |
| Understand the Google Ads CPC |
| What is email marketing |
| Importance of email marketing? |
| Types of Email Marketing Campaigns |
| Tips on how to build email lists? |
| Email Marketing best practices |
| What is Hard Bounce and Soft Bounce? |
| Email Open rate |
| Click through rate |
| A/B testing |
| USE AI in Email marketing |
| Best Email Marketing Service provider |
| What is CRO? |
| Understanding Website Analytics |
| Conducting CRO Audits |
| A/B Testing and Multivariate Testing |
| CRO Tools and Resources |
| What is Landing Page |
| How to improve the landing experience in google ads/social media ads? |
| use Google Ads in Lead generation |
| How to generate thousand of leads from local seo |
| Use email marketing for lead generation |
| Use Linkedin for b2b lead generation |
| Introduction to AffiliatMarketing? |
| What are the benefits of affiliate marketing? |
| How much can you make as a new affiliate marketer |
| How to start affiliate marketing as a beginner? |
| What are the best affiliate marketing opportunities for beginners? |
| Who are affiliates? |
| Amazon affiliate rates? |
| Types of Affiliate Marketing Programs |
| How to combine your SEO strategy with your affiliate marketing plan? |
Student Placement Success Stories
At Offtrack Education, we pride ourselves on helping our students land rewarding jobs in various industries after completing our comprehensive digital marketing course. Below are some of our successful student placements
Palash Lochan Mahana
Post - Social Media Marketing Manager
Joy Mazumder
Post - Sr. SEO Executive
Rakhi Chowdury
Post - Digital Marketing Executive
Saswati Das
Post - SEO Executive
Riya Guha Sarkar
Post - Social Media Marketing Manager
Nilabha Maji
Post - SEO Manager
Dipika Paria
Post - SEO Executive Palash Lochan Mahana
Post - Social Media Marketing Manager Why Choose Our Digital Marketing Course in Kolkata
Choosing Offtrack Education means enrolling in the Best AI Powered Digital Marketing Institute in Kolkata. Our expert faculty integrates AI methodologies into traditional digital marketing practices, ensuring you receive a future-ready education.
Class Type Online & Offline
Hands-On, Live Project Learning
Affordable & Quality
Complimentary Videos & PDFs
200+ Digital Marketing Tools
Doubt Clearing Sessions
100% Practical Course
15+ Recognised Certificates
How Offtrack Education’s Digital Marketing Course Stands Out from the Rest!
| Feature | Offtrack Education | Other Digital Marketing Institute |
|---|---|---|
| Certifications | Google, SEMrush, HubSpot, Facebook, ISO | Limited |
| Placement Support | 100% Assistance + Paid Internship | Only Internship or No Guarantee |
| Hands-on Learning | Live Projects, AI-Powered Modules | Mostly Theoretical Learning |
| Regular Projects & Assignments | Yes, Weekly Assignments & Real-World Projects | Limited or No Practical Work |
| Course Fees | Affordable | Expensive |
| Tools Covered | 200+ Digital Marketing Tools | Limited Tools |
| Fee Payment Options | Easy EMI Available | No EMI Options |
| Trainers | Industry Experts with 10+ Years Exp. | Not Always Industry Experts |
The Offtrack Education Difference: Google Reviews from Our Students
Many of our alumni have praised our program, stating it’s the best digital marketing course in Kolkata they’ve attended.
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Who Can Benefit from a Digital Marketing Program?
Students
Developing digital marketing skills through a comprehensive digital marketing program is vital for students looking to stand out. In today's competitive job market, especially in Kolkata, completing a digital marketing course with a certificate can greatly enhance employability.
Job Seekers
By joining a well-regarded digital marketing institute like ours and enrolling in our online digital marketing courses, job seekers can improve their chances of securing employment. Our program allows you to keep up with changing industry trends, fast-track your career advancement, and gain a recognized certificate.
Working Professionals
Enroll in our digital marketing course to hone your skills, boost job security, enjoy flexible working conditions, and unlock a wider range of career opportunities. The flexible digital marketing course duration makes it easier for working professionals to balance learning with their current job.
Entrepreneurs
Mastering digital marketing through our digital marketing program is crucial for staying ahead of the competition, adapting to market shifts, and driving business growth. A digital marketing course with a certificate can be key to generating leads, increasing conversion rates, and ensuring long-term success.
AI-Powered Digital Marketing: Master the Future of Marketing
The digital marketing landscape is evolving rapidly, and AI is the game-changer in today’s competitive world. At Offtrack Education, we integrate Artificial Intelligence (AI) with digital marketing to give our students an edge over traditional marketers. From AI-driven content creation to automated campaign optimization, you’ll learn how cutting-edge technology is revolutionizing the way businesses connect with their audience.
Key AI-Powered Learning Modules:
AI in SEO: Using AI-driven tools to enhance search rankings AI in Content Marketing: AI-powered tools for writing and optimization AI in Social Media: AI-generated captions, automated posting, and trend analysis AI in Lead Generation: AI chatbots, predictive analytics, and smart targeting
Stay ahead of the competition with Offtrack Education’s AI-driven digital marketing course in Kolkata and become a future-ready marketer!
10+ Years of Excellence: Learn from a Trusted Name in Digital Marketing
With over a decade of experience, Offtrack Education has been a pioneer in digital marketing training. We started as a dedicated digital agency, helping businesses grow online. Over the years, we expanded our expertise into training, ensuring that our students learn from real-world industry professionals.
Why Our Legacy Matters?
Proven Track Record: Successfully trained 5,000+ students Industry-Tied Curriculum: Designed by experts from top companies Agency-Based Learning: Hands-on experience working on live projects Recognized Certifications: Google, HubSpot, SEMrush & more
As a leading digital marketing institute in Kolkata, we provide hands-on training, real-world projects, and globally recognized certifications to help you launch a successful career in digital marketing.
Tools You Can Master in Our Digital Marketing Course
Here Is A Glimpse Of Some Accomplished Students Who Have Successfully Completed Their Digital Marketing Course.
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Video Testimonials from Our Digital Marketing Institute Alumni
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Our Alumni Placed
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Frequently Asked Questions
The cost of a digital marketing course in Kolkata can vary depending on the institute and course structure. At Offtrack Education, we offer a highly affordable digital marketing course in Kolkata with flexible payment options, making quality education accessible for all.
Offtrack Education is considered the best digital marketing institute in Kolkata. With experienced trainers, practical learning, and job placement assistance, we ensure students receive comprehensive training to succeed in the industry.
A fresher in digital marketing can earn a salary between ₹15,000 to ₹25,000 per month in Kolkata, depending on their skills and the company. The Digital Marketing Salary in India varies widely based on location, experience, and expertise. Completing a digital marketing course from Offtrack Education can boost your chances of securing a high-paying job.
Yes, digital marketing is a lucrative and dynamic career. With businesses increasingly relying on online platforms, the demand for skilled digital marketers is at an all-time high. By enrolling in the best digital marketing institute in Kolkata, you can secure a bright future in this field.
The digital marketing course at Offtrack Education typically takes six months to complete. This duration includes hands-on training and live projects to prepare students for real-world challenges.
A digital marketing specialist in Kolkata can earn anywhere between ₹25,000 to ₹60,000 per month, depending on their experience and expertise. Advanced training from Offtrack Education enhances employability and earning potential.
Yes, Offtrack Education provides 100% job placement assistance. We guide students in resume building, interview preparation, and connecting them with top employers in the industry.
Upon completing our digital marketing course in Kolkata, you will receive multiple certificates, including Offtrack Education’s certification and recognised credentials from platforms like Google and SEMrush.
Yes, Offtrack Education’s course includes a paid internship to provide students with practical experience and exposure to real-world projects.
Absolutely! At Offtrack Education, we offer flexible instalment options to ensure the course is accessible to everyone.
Offtrack Education does not offer a refund policy for its digital marketing course in Kolkata. We recommend reviewing the course details and discussing any concerns with our team before enrolment to ensure complete satisfaction.
Yes, digital marketing can significantly grow your business by improving online visibility, driving traffic, and generating leads. Our course equips you with skills to implement effective digital strategies tailored to your business needs.
Digital marketing contributes to growth by enhancing brand visibility, increasing website traffic, and converting leads into customers. Learning digital marketing at Offtrack Education empowers you to create impactful campaigns.
Internet marketing offers various profiles, including SEO specialist, social media manager, content marketer, PPC analyst, and digital strategist. By completing a digital marketing course at the best institute in Kolkata, you can specialise in your desired profile.
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