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Master Google Ads in 3 Months:The Ultimate Crash Course for Students & Working Professionals
- Assignments and Case Study Projects
- 10+ Digital Marketing Tools
- 3 Months Training Program
- Get Trained from Industry Experts
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About the Course:
Our comprehensive Google Ads Crash Course is designed to equip college students and working professionals with the essential skills needed to excel in digital marketing. Over three intensive months, you'll immerse yourself in the world of Google Ads, learning everything from campaign setup to advanced optimization techniques. Through hands-on projects and expert guidance, you'll gain practical experience and emerge ready to navigate the dynamic landscape of online advertising with confidence. Join us and embark on a transformative journey toward unlocking your full potential in digital marketing.
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Why Choose Us
Flexible Sessions
200+ Free Digital Marketing Tools
Career Advice
15+ Recognised Certificates
Doubt Clearing Sessions
Live Online Classes
100% Practical Course
8yrs+ Trainer Experience
Google Ads Crash Course Syllabus:
Introduction to Google Ads
Understanding Search Ads
Creating Compelling Search Ads
Keyword Research Techniques
Setting Up Campaigns and Ad Groups
Introduction to Bidding Strategy
Monitoring and Analyzing Performance Metrics
Exploring Video Ads
Optimizing Video Ad Campaigns
Leveraging App Ads for Mobile Marketing
Introduction to Remarketing Strategies
Conversion Tracking and Optimization
Implementing Advanced Bidding Strategies
Enhancing Click-Through Rate (CTR) through Optimization Techniques
Dive into Remarketing Tactics
Advanced Conversion Optimization Techniques
Maximizing ROI through Keyword Optimization
Harnessing the Power of Ad Extensions
Understanding Ad Quality Score and its Impact
Exploring Advanced Ad Performance Metrics
A/B Testing and Ad Copy Optimization
Final Project: Comprehensive Google Ads Campaign Setup and Optimization
SEO Course Syllabus (Mode- Online & Offline)
Introduction to SEO
Gain insights into the world of Search Engine Optimization. Understand the significance of SEO in digital marketing strategies. Fundamentals of Search Engines: Explore the core principles that drive search engines. Learn how to search algorithms function.
Keyword Research
Master the art of selecting keywords for optimal visibility. Utilize cutting-edge techniques for effective keyword research.
On-Page SEO
Drive into on-page optimization strategies. Craft compelling content that appeals to both users and search engines.
Off-Page SEO
Explore off-page SEO techniques for building a strong online presence. Understand the importance of backlinks and social signals.
SEO Analytics and Reporting
Learn to measure and analyze SEO performance. Acquire skills in creating insightful reports for clients or stakeholders.
Learn AI to Maximize Google Ads Results:
Discover the power of AI-driven optimization techniques to supercharge your Google Ads campaigns. In this specialized section, you’ll explore cutting-edge AI tools such as Google’s Smart Bidding, WordStream’s Smart Ads, and Adzooma, designed to enhance ad performance and maximize ROI. Learn how AI algorithms analyze data in real-time, automate bidding strategies, and identify opportunities for campaign improvement. Equip yourself with the latest AI technologies and take your Google Ads proficiency to new heights.
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Frequently Asked Questions
Google Ads is a powerful advertising platform that allows businesses to reach potential customers through targeted online campaigns. Learning Google Ads can significantly boost your career prospects in digital marketing, opening doors to exciting opportunities and increased earning potential.
This course is perfect for college students who want to enhance their digital marketing skills and working professionals looking to advance their careers or switch to a more lucrative field. Whether you're a marketing enthusiast or someone seeking to broaden your skill set, this crash course is designed for you.
Over the three months, you'll dive deep into the fundamentals of Google Ads, including campaign creation, keyword research, ad copywriting, bidding strategies, performance optimization, and more. You'll gain practical skills through hands-on projects and real-world scenarios, preparing you to excel in managing Google Ads campaigns.
While prior experience in digital marketing is beneficial, it's not required. Our crash course is structured to accommodate beginners and intermediate learners alike. Our expert instructors will guide you through each concept, starting from the basics and gradually progressing to advanced strategies.
Mastering Google Ads opens up a myriad of career opportunities in digital marketing, advertising agencies, e-commerce, and more. Upon completion of the course, you'll possess valuable skills sought after by employers worldwide, making you a competitive candidate for roles such as PPC specialist, digital marketing manager, or freelance consultant.
Yes, we offer post-course support to ensure your continued success. You'll have access to our exclusive alumni network, where you can connect with fellow professionals, access updated resources, and seek guidance from industry experts. Additionally, our instructors are available to address any queries or provide assistance even after you've completed the course.
