Master Google Ads in 3 Months:The Ultimate Crash Course for Students & Working Professionals

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About the Course:

Our comprehensive Google Ads Crash Course is designed to equip college students and working professionals with the essential skills needed to excel in digital marketing. Over three intensive months, you'll immerse yourself in the world of Google Ads, learning everything from campaign setup to advanced optimization techniques. Through hands-on projects and expert guidance, you'll gain practical experience and emerge ready to navigate the dynamic landscape of online advertising with confidence. Join us and embark on a transformative journey toward unlocking your full potential in digital marketing.

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Why Choose Us

Flexible Sessions

200+ Free Digital Marketing Tools

Career Advice

15+ Recognised Certificates

Doubt Clearing Sessions

Live Online Classes

100% Practical Course

8yrs+ Trainer Experience

Google Ads Crash Course Syllabus:

Introduction to Google Ads

Understanding Search Ads

Creating Compelling Search Ads

Keyword Research Techniques

Setting Up Campaigns and Ad Groups

Introduction to Bidding Strategy

Monitoring and Analyzing Performance Metrics

Exploring Video Ads

Optimizing Video Ad Campaigns

Leveraging App Ads for Mobile Marketing

Introduction to Remarketing Strategies

Conversion Tracking and Optimization

Implementing Advanced Bidding Strategies

Enhancing Click-Through Rate (CTR) through Optimization Techniques

Dive into Remarketing Tactics

Advanced Conversion Optimization Techniques

Maximizing ROI through Keyword Optimization

Harnessing the Power of Ad Extensions

Understanding Ad Quality Score and its Impact

Exploring Advanced Ad Performance Metrics

A/B Testing and Ad Copy Optimization

Final Project: Comprehensive Google Ads Campaign Setup and Optimization

SEO Course Syllabus (Mode- Online & Offline)

Introduction to SEO

Gain insights into the world of Search Engine Optimization. Understand the significance of SEO in digital marketing strategies. Fundamentals of Search Engines: Explore the core principles that drive search engines. Learn how to search algorithms function.

Keyword Research

Master the art of selecting keywords for optimal visibility. Utilize cutting-edge techniques for effective keyword research.

On-Page SEO

Drive into on-page optimization strategies. Craft compelling content that appeals to both users and search engines.

Off-Page SEO

Explore off-page SEO techniques for building a strong online presence. Understand the importance of backlinks and social signals.

SEO Analytics and Reporting

Learn to measure and analyze SEO performance. Acquire skills in creating insightful reports for clients or stakeholders.

Learn AI to Maximize Google Ads Results:

Discover the power of AI-driven optimization techniques to supercharge your Google Ads campaigns. In this specialized section, you’ll explore cutting-edge AI tools such as Google’s Smart Bidding, WordStream’s Smart Ads, and Adzooma, designed to enhance ad performance and maximize ROI. Learn how AI algorithms analyze data in real-time, automate bidding strategies, and identify opportunities for campaign improvement. Equip yourself with the latest AI technologies and take your Google Ads proficiency to new heights.

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Frequently Asked Questions

Google Ads is a powerful advertising platform that allows businesses to reach potential customers through targeted online campaigns. Learning Google Ads can significantly boost your career prospects in digital marketing, opening doors to exciting opportunities and increased earning potential.

This course is perfect for college students who want to enhance their digital marketing skills and working professionals looking to advance their careers or switch to a more lucrative field. Whether you're a marketing enthusiast or someone seeking to broaden your skill set, this crash course is designed for you.

Over the three months, you'll dive deep into the fundamentals of Google Ads, including campaign creation, keyword research, ad copywriting, bidding strategies, performance optimization, and more. You'll gain practical skills through hands-on projects and real-world scenarios, preparing you to excel in managing Google Ads campaigns.

While prior experience in digital marketing is beneficial, it's not required. Our crash course is structured to accommodate beginners and intermediate learners alike. Our expert instructors will guide you through each concept, starting from the basics and gradually progressing to advanced strategies.

Mastering Google Ads opens up a myriad of career opportunities in digital marketing, advertising agencies, e-commerce, and more. Upon completion of the course, you'll possess valuable skills sought after by employers worldwide, making you a competitive candidate for roles such as PPC specialist, digital marketing manager, or freelance consultant.

Yes, we offer post-course support to ensure your continued success. You'll have access to our exclusive alumni network, where you can connect with fellow professionals, access updated resources, and seek guidance from industry experts. Additionally, our instructors are available to address any queries or provide assistance even after you've completed the course.