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ToggleThe Role of Themes and Page Builders in WordPress Development
The role of themes and page builders in WordPress development has become more important than ever, especially for beginners and non-coders. Whether you’re building a blog, an online store, or a business website, these tools can help you create beautiful, functional pages without writing a single line of code.
These tools make the website-building process smooth, creative, and – let’s be honest – much less intimidating. Anyone can create a stunning website —even without coding knowledge!
In this post, we’ll explore how themes and page builders work together, what’s trending in 2025, and how to choose the right tools based on your goals and experience.
So, What Exactly Are WordPress Themes?
Just like clothes define your look, a theme defines your website’s appearance. It controls how everything looks – from the header and fonts to the layout, design, typography and colours. It gives structure to your content and helps you express your brand or personality online in a professional way even without needing a web designer.
There are thousands of free and paid themes in the WordPress library, with designs for nearly every niche—from personal blogs and shops to business portfolios.
How to Choose a WordPress Theme
Pick a theme wisely—here’s what to consider!
- Speed and performance – A fast-loading theme improves user experience and SEO.
- Mobile responsiveness – Your theme should look good on all screen sizes.
- Ease of customisation – Look for themes that offer flexibility and options without requiring code.
- Page builder support – Many modern themes are built to work with drag-and-drop builders.
Best WordPress Themes for Beginners in 2025 :
If you’re just starting out, it’s smart to pick a theme that’s easy to use, fast, and flexible. Here are some of the best WordPress themes for beginners:
- Astra – Lightweight, fast, and easy to customise.
- Neve – Simple, beginner-friendly and built for speed.
- GeneratePress – Makes building a site easy, fast, and compatible with major page builders.
- OceanWP – Highly flexible with lots of demo content to start quickly.
- Kadence – A rising favourite in 2025, offering impressive features with a simple setup.
These themes usually come with pre-built templates, so you don’t need to design every single page from scratch. you’re just starting out, consider enrolling in the Best WordPress Course for Beginners to get hands-on guidance and support.
What Are WordPress Page Builders?
Here’s where the real magic happens.
Page builders are plugins that let you create custom layouts using a drag-and-drop interface. No coding needed—just drag elements like text boxes, images, buttons, or videos into place.
Page builders have changed the way people build websites. Before, you had to know HTML, CSS, and PHP. This means even someone with no web development background can create professional pages with ease.
Popular WordPress Page Builders in 2025
Here are some of the popular WordPress page builders worth considering this year:
- Elementor – Offers a live editor, making changes visible instantly. Great for beginners and pros.
- WPBakery – A classic page builder with both front-end and back-end editing.
- Divi Builder –Comes with in-build hundreds of designs and allows strong customisation with various tools.
- Bricks Builder – Newer but very powerful, especially for developers.
- SeedProd – Known for creating landing pages, coming soon pages, and more.
- Beaver Builder – Crafted for clarity, built for speed, driven by excellence.
If you’re just a beginner, Elementor is the best and easiest to learn. Not sure whether to learn through a structured WordPress Course vs. YouTube Tutorials? Explore your options to find the best learning path for your needs.
Elementor vs WPBakery – Which One Should You Pick?
Let’s do a quick Elementor vs WPBakery comparison, because this is one of the most common questions beginners ask.
Feature | Elementor | WPBakery |
Editing Style | Front-end visual editing | Back-end + front-end |
Ease of Use | Very beginner-friendly | Slightly older interface |
Speed & Performance | Lightweight and fast | Heavier on large websites |
Template Library | Large and regularly updated | Smaller, but growing |
Add-on Support | Wide plugin ecosystem | Also widely supported |
If you’re a beginner or want more control visually, go with Elementor. But if your theme comes bundled with WPBakery and you’re okay with a bit of a learning curve, it can still do the job well.
WordPress Theme Customisation Tips
Don’t stop by just picking a theme—make it shine with your creativity! Here are some easy WordPress theme customisation tips:
- Use the WordPress Customiser – Found under Appearance > Customise, it lets you edit colours, fonts, menus, and more.
- Create a child theme – Protects the original base theme and allows you to safely edit new design.
- Add plugins for extra features – For example, use slider plugins, contact form plugins, or SEO tools.
- Change fonts and colours to match your brand – Keep your design clean and easy to read.
With a good page builder, you can also create custom headers, footers, and layouts, going beyond the theme’s default options.
Drag and Drop WordPress Builders Without Coding: A Game-Changer
One of the biggest advantages of using themes and builders is the ability to design stunning websites without coding. Whether you’re a student, blogger, or small business owner, you don’t need to hire a developer for every change.
With drag and drop WordPress builders, you can:
- Rearrange sections
- Add animations and effects
- Insert image galleries
- Create custom forms
- Preview your changes live
And if you’re creative? The possibilities are endless to make website building fun, flexible, and much faster.
Theme Development in WordPress (For the Tech-Savvy)
If you ever want to go deeper, you can try theme development in WordPress. This involves creating your own theme from scratch or modifying an existing one using PHP, HTML, and CSS. It’s quite advanced, but allows full control.
You could even sell your custom themes or offer them as services.
Best Page Builder Plugins for WordPress
If you are looking beyond Elementor and WPBakery? There are other great page builder plugins for WordPress:
- Thrive Architect – Great for marketers focused on conversions.
- Oxygen Builder – Perfect for those who love deep customization.
- Visual Composer – Another drag-and-drop builder with many layout elements.
- Gutenberg – Fresh features, better usability, makes editing effortless and built for the future, growing stronger with every new release!
Each of these has a different approach – some are more developer-focused, others better for beginners. Try out a few and see which suits your style, your skill level and goals.
Want to Learn More? WordPress Development Course in India
Want to learn more and master WordPress professionally? There are many great options for a WordPress development course in India—both online and offline. Check out a comprehensive WordPress Development Course to deepen your skills and boost your career prospects.
You’ll learn:
- How WordPress works under the hood
- Building and customising themes and plugins
- Website optimisation
- Using SEO tools and performance plugins
- Real-world project building
Look for institutes or platforms that offer certificates, hands-on training, live projects and career support if you’re aiming for a job or freelancing opportunities.
Conclusion
To wrap it all up, the role of themes and page builders in WordPress development is absolutely essential today. They’ve made building a website possible for anyone – even those with zero technical knowledge or coding.
Themes give your site its shape and style, while page builders give you the freedom to craft every part of your website the way you like it.
Whether you’re a blogger, entrepreneur, student, or freelancer, these tools help you build faster, smarter, and without the headache of writing code.
So go ahead – pick a good theme, grab a friendly page builder, and start creating the website you’ve been dreaming of! You’ll be surprised how much you can do—all without writing a single line of code.